African Marketing Confederation
Marketing Conference
Year
2023
Industry
Events
Services
Film and video production
Content development and design
Social media and audience scaling
Monitoring and analytics
Country
Uganda
Project Description
The African Marketing Confederation is the ground-breaking Pan-African body of marketing professionals spearheading the ongoing development of the highest possible standards of marketing across Africa.
Digimark Comms collaborated with Uganda Marketing Society, the umbrella body for professional marketers in Uganda, and the hosts of the second edition of the African Marketing Confederation conference, to raise awareness and sign-ups through a mix of offline and online media placements.
This translated into a daily walk-in attendance of 500 delegates for the 3-days of the event. The event and campaign also attracted sponsors and partners.