Raremark Foundation

Sickle Cell Community and Advocacy
Year 2021
Industry Social Cause
Services Media and Content
Country Uganda

Project Description

Sickle Cell disease isn’t a curse. It’s a chronic disease that isn’t getting the coverage it needs. At Raremark Foundation, they got that, and needed to bridge the information gap in society and Uganda as a whole.

Sickle Cell disease isn’t a curse. It’s a chronic disease that isn’t getting the coverage it needs. At Raremark Foundation, they got that, and needed to bridge the information gap in society and Uganda as a whole.

Through a well crafted digital and behavioral change campaign and strategy, we sifted through the noise, delivering expert-vetted sickle cell info through a real-life lens. The impact of which led to the growth of a Warriors community sharing similar experiences and a community of Caregivers supporting each other through knowledge sharing.